Category: Company Updates

Chief Enterprises acquires Insed GmbH & Co. KG, a German-based authorized distributor for Honeywell Sensors and Switches

ELMHURST, IL – August 10, 2023 – Specializing in the distribution of electro-mechanical components and value-added services across various on and off-road industries, Chief Enterprises has broadened its scope with the acquisition of the German-based company, Insed GmbH & Co

Incorporating Insed into its operations not only expands Chief’s geographical footprint, but also deepens their product portfolio. This acquisition allows Chief to leverage Insed’s vast knowledge of Honeywell products as well as their 22 years of experience bringing high quality sensors and switches to the European market.

There are many reasons Insed has found success throughout the years including:

  • Competitive Pricing: Fast, efficient processes offer cost advantages that are passed directly onto Insed customers
  • Value-Added Services: Insed offers warehousing of product, special packaging, and custom manufactured parts to meet specific customers requirements
  • Authorized Distributor: As an authorized distributor of Honeywell products, Insed has direct manufacturer support 
  • Large Inventory Selection: With more than 50,000 original products, Insed ensures the right solution for every application
  • Product Expertise: With many years of experience, Insed offers frontline technical product support and has the best manufacturer contacts
  • Availability: As a stocking distributor, Insend has sensors and switches available and ready for immediate delivery 

Driven by a common vision, Insed GmbH & Co. KG and Chief Enterprises will work side-by-side to bring innovative electro-mechanical solutions to on and off-road industries. Contact for more information.

Insed GmbH & Co. KG

Since 2001, Insed GmbH & Co. KG has been an authorized distributor for Honeywell Sensing & IoT, Honeywell Test & Measurement, Honeywell-FEMA and Honeywell Aerospace, supplying a rapidly growing industrial industry.

In addition to its distribution services, Insed specializes in custom assembly of original Honeywell sensors tailored according to customer requirements. Insed provides expert consultation, precision-driven manufacturing, and end-of-line testing, guided by a commitment to industry expertise, high quality, and customer satisfaction. 

Insed is located in Ubstadt-Weiher, Germany. ISO 9001 certified. For more information about products and services, visit the website at

Chief Enterprises LLC 

Over the past 30+ years Chief Enterprises has served as the critical link between the electro-mechanical component manufacturer and on and off-road Original Equipment Manufacturers. This role has been carved in the industry through four vital functions: logistics, engineering, power distribution expertise, and their integral relationship with Robert Bosch Powertrain Solutions. Chief supplies the highest quality components & assemblies available through strategic vendor partnerships and their own design & manufacturing capabilities. Chief specializes in connection systems, automotive relays, power distribution, circuit protection, audible warning devices, and more.

Chief is also the Sole North American distributor of Bosch Connector Parts handling all sales, customer service, engineering & quality support in the US, Canada, and Mexico.

Chief is a Great Place to Work™ certified company with locations in Elmhurst, IL, and Chihuahua, Mexico. ISO 9001 & ISO 14001 Certified. Private Equity Company in the Cyprium Partners Portfolio. For more information please visit our website at